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Thinking of runniing one’s own live sound equipment company is a goal worth setting your sights on while living at the Gold Coast. After all, the city is alive 24/7 with Ozzie pubs, stylish cafes and bars where hipsters would just love to have Instagram photos taken.

Those looking to experience sharing and jamming their musical talents with others go to the best place to be in Gold Coast .. at the Home Of The Arts or HOTA. The place is a favorite haunting ground for talent searchers since this is where budding local performers hold concerts. The Outdoor Stage for one is a perfect venue for live events, being set in a large lawn with no gates and built with technical infrastructures.

 

Fulfilling one’s dream of being a provider of live sound equipment requires more than just knowledge of how every piece of equipment work, in order to produce the best audio quality with maximum efficiency. Things are not as easy once you have to deal with competition. You have to face the fact that you are not the only one who has entertained plans of setting up a company that can provide live sound equipment.

Some Important Pointers When Offering Live Sound Equipment as a Business

In any kind of business endeavour, it is quite important for you to establish your target market. That way, you will know how and to whom you will promote your business because you cannot go far by just waiting for someone to dial your number and do business with you. Knowing your competitors would be a great way to find out why performers or venues are choosing them and from there, think of ways on how you can make a difference.

It is likely that you already have established connections with local groups within your area. The fact that you are venturing into the business suggests that you have some degree of experience and expertise in providing this type of service.

One thing to always remember is that when putting your money into this business, make it a point to also put your heart into it. Treat performers you work with, with respect; keeping in mind that once they go out on stage, a great deal of their performance depends on the reliability of your equipment.

Do not forget the importance of financial planning. It is wise to have a financial model that will help you work out how much to charge and how many engagements you have to clinch in a month to get a reasonable rate of return on your investments. Since some performance markets might already be saturated, consider exploring other locations as they could have unexplored potentials.

Lastly, it always pays to have a backup plan in case some unforeseen crisis crops up. It would be wise to tie up with a reliable transport company or even a furniture removalist, if you are to venture into bringing your live sound equipment out of town. Still, you have to make sure you are contracting a removalist who has experience in handling and moving live sound equipment.

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Marea Stamper, otherwise known in the EDM world as “The Black Madonna”, had her name and booking removed from the forthcoming Intersect music and art festival in Las Vegas, after learning of the event’s association with Amazon.

Also, well-known in the music industry as a D.J. activist, Ms. Stamper explained via a published statement that her issue with Amazon, is not just a matter of her ideology as “The Black Madonna.”

As a professional, she believes that linking her work with a company that has ties with the US Homeland Security, particularly its Immigration And Customs Enforcement (ICE) bureau, is an ethical and moral violation of her work and faith; and most importantly, an act of transgression against the people with whom she identifies.

Had she been informed of any Amazon branding, “The Black Madonna” said she would not have accepted the offer to perform at the Intersect festival. Ms. Stamper said she continues to stand in solidarity with the workers, immigrants, demonstrators, tech laborers and all people of conscience calling for corporations to end their collaboration with the said U.S. department and agency.

As a matter of fact, she is quite disappointed that the event organizers who approached her with the offer would think she would allow herself to become part of an Amazon brand-partnering. As it was, she learned about Amazon Web Services’ involvement only during the promotion of the event.

In response, Amazon’s cloud computing platform, Amazon Web Services (AWS) issued a statement with Pitchfork, saying that their affiliation with Intersect Festival was clearly indicated in the contract signed by Ms. Stamper. AWS’ claim though, was refuted by Ms. Stamper through a document provided to Resident Advisor dot net, as proof that the contract she signed did not include any mention of Amazon or AWS’ involvement.

Marea Stamper’s Background before Emerging as a Celebrated EDM Deejay

Marea Stamper went from obscurity to fame in the EDM world by starting out as a peddler of mixtapes compiled by deejays of the Midwestern underground rave scenes during the late 90s. The experience gave her the skills in blending mainstream pop tunes, hard-edge bangers, soulful disco and obscure remixes that earned her acclaim as one of the most exciting D.J.s in the EDM scene.

In 2016, Mixmag, the dance-music magazine, named “The Black Madonna” the D.J. of the Year. The following year, she cemented that reputation by closing the 2017 edition of Spain’s Sónar music festival with a euphoric set of excellently blended eclectic music.

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Electronic Dance Music (EDM) parties have drawn attention as popular haunts of opioid users. So much so that a study conducted by the Center for Drug Use and HIV/HCV Research (CDUHR) at the Meyers College of Nursing at NYU, suggests the need to focus on this increasingly popular scene as part of continuing efforts to reduce the harms caused by the growing opioid crisis.

 

The study revealed that in the past year, one (1) in 10 EDM party attendees have misused opioids beyond the national average. Estimates made in 2016 showed that nearly 11.5 million American individuals had misused opioid drugs intended as medical treatment. About 1.8 million of the users met criteria for drug abuse or dependence.

The alarming rise in opioid use has reached epidemic proportions in the United States. Growth in opioid drug misuse has been touted by health and disease control authorities as a main driver in the resurgence of heroin use, and other related adverse occurrences such as the spread of Hepatitis C and HIV. and Hepatitis C.

Researchers emphasized that the study was conducted mainly on EDM party attendees as a means of highlighting the need for preventive measures concerning the high-risk group of people using opioid drugs. They made careful note that their findings, does not necessarily apply to the general population.

Researcher for the CDUHR and lead author of the study, Joseph Palamar, PhD, MPH, who is also an associate professor at the NYU School of Medicine for Population Health, contends that there is a need to reach this population of opioid drug users frequenting the EDM party scenes…

in order to prevent initiation and continued use, as such conditions can lead to more frequent and riskier use, dependence, and at worst, deleterious outcomes like overdose — specifically when opioids are taken in combination with other drugs,”

EDM Party Scenes as Main Focus of the CDUHR Study

The party vibes in such EDM scenes, widely known as “raves” are largely characterized by the use of electronic dance music, ostensive use of drugs, massive crowd and the free-from-restrictions environment.

CDUHR researcher Joseph Palamar said that they have always known that attendees of EDM parties are at high risk of being exposed to the use of club drugs like Molly or ecstasy. The focus on EDM scenes is the need to know the extent of opioid use in this particular population.

During the summer of 2017, the CDUHR researchers observed and interviewed 954 individuals in ages ranging between 18 and 40, poised to enter EDM parties at different dance festivals and nightclubs in New York City. Interviews revealed that almost 23.9 percent of EDM party goers have taken opioids non-medically in their lifetime; 9.8 percent of which had done so in the past year.

The recent findings are higher than the previous statistics on national prevalence, which approximated only 4 percent of adults, aged 18 years and older, while only five percent of the survey respondents admitted to misusing opioids in the past month.

Opioid non-medical use or misuse, denotes having used any one of the 18 types of known opioids, namely codeine, fentanyl, heroin, OxyContin, Percocet, and Vicodin, for purposes of getting high or in other manner not medically prescribed. At EDM parties, the highest report on opioid use was attributed to OxyContin, followed by Vicodin, Percocet, and codeine syrup usually as a concoction to party drinks like Purple Drank, Sizzurp or Lean.

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The Studio for Electronic Music (SEM) of the Westdeutscher Rundfunk (WDR) a German public-broadcasting institution, is an important element in the development of electronic music. Founded in October 18, 1951, SEM was the first of its kind music facility, founded on the concept of mixing electronically synthesised sounds to introduce a new genre of music.

Principal Innovators of Electronic Music

The concept of establishing a studio for creating electronic music was the brainchild of three people: Werner Meyer-Eppler, Robert Beyer, and Herbert Eimert. who for years had developed and experimented on the technical requirements for creating electronic music.

Werner Meyer-Eppler (April 30,1913 – July 08, 1960) was a Belgian-born German physicist who held lectures at the Institute for Phonetics and Communication Research of Bonn University. He was also well-known for being an experimental acoustician, a phoneticist and information theorist. The development of the basic processes of electronic music, particularly the creation of musical compositions directly on magnetic tape, is attributed to Meyer-Eppler’s experiments at the Bonn Institute.

Herbert Eimert ( April 08,1897 – December 15, 1972) was a composer, radio producer, journalist, and musicologist, who had served as the first director of the Studio for Electronic Music. Since his youth, Elmert had a penchant for revolutionizing music by organizing concerts using noise instruments. During the 1920s he wrote a book that delved on the theory of atonal music, which unfortunately resulted from his expulsion from a composition class at the Cologne Musikhochschule.

Robert Beyer, a professional sound mixer had worked at the WDR at the time of founding, as a sound editor. He brainstorned the concept of electronic music with Eppler and Elmert, by bringing forward his ideas about timbre-oriented music.

Through the years of experimentations and development of instruments that made electronic music a new music genre, the studio became home to musicians, composers and artists coming from all over the world. They were welcome to use the latest equipment, albeit the technology at the time was limited to instruments for mixing usual soundtracks as a means of creating original compositions. Nonetheless, the instrument is still in wide use up to the present.

Artists used the Studio for Electronic Music to produce electronic music until its closure in 2000. In October 18, 2017 Google Doodle marked the importance of the studio in the history of music, by altering the Google logo to mark the studio’s 66th anniversary.